Company Description

Are you passionate about market research and developing innovative marketing strategies? Join our dynamic Global Brand Marketing team at our HQ and play a vital role in driving our brand's global growth.

Job Description

LEAD GLOBAL CONSUMER RESEARCH PROJECTS

In this role, you will be responsible for leading global consumer research projects, both quantitative and qualitative, such as product testing, brand image tracking, and ad hoc studies.

DATA ANALYSIS AND INTERPRETATION

You will also be involved in data analysis and interpretation, covering a wide range of data from brand image to sales data. Additionally, you will play a crucial role in supporting the ongoing development of the global brand marketing strategy, as well as assisting in global business planning efforts to guide international markets. Your expertise will also be utilized in supporting global strategic topics.

Qualifications

Bachelors degree in relevant area (Business, Economics, Statistics, Market Research) – Master’s degree preferred

English fluent – German is a plus

1-2+ years’ experience in marketing, preferably with market research with a strategic focus

Experience conducting quantitative and qualitative studies

Ability to draw insights from complex data sources, understand patterns and translate to adequate marketing strategies

Affinity for numbers and thoroughness are essential

Excellent communication and active listening skills

Solution-oriented and a strategic and analytical mindset

Experience in using commercial statistical software packages, e.g. R/Python or SPSS is a plus but not required

Additional Information

Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is € 2.041 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.

As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.